Encycolorpedia

Kelly-Moore Plum Berry / KM3063-5 / #73739f Hex Color Code

#73739f Paint ChipThe hexadecimal color code #73739f is a shade of blue-magenta. In the RGB color model #73739f is comprised of 45.1% red, 45.1% green and 62.35% blue. In the HSL color space #73739f has a hue of 240° (degrees), 19% saturation and 54% lightness. This color has an approximate wavelength of 464.2 nm.

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Color Variations

Related Named Colors

Color Schemes

Download: GIMP GPL Adobe ASE (Adobe Swatch Exchange) Sketch Palette

#73739f linear gradient to complementary #9ba36f

  1. #73739f
  2. #7c7b98
  3. #838390
  4. #8a8b88
  5. #909380
  6. #969b78
  7. #9ba36f

Monochromatic Colors

  1. #5d5e88
  2. #646590
  3. #6c6c97
  4. #73739f
  5. #7b7aa7
  6. #8282af
  7. #8a89b7

Tones

  1. #73739f
  2. #77779b
  3. #7b7a98
  4. #7f7e94
  5. #828290
  6. #86858d
  7. #898989

Tints and Shades

#73739f to white

  1. #73739f
  2. #8a89af
  3. #a19fbe
  4. #b8b6ce
  5. #cfcede
  6. #e7e6ef
  7. #ffffff / #fff

#73739f to black

  1. #73739f
  2. #5f5f83
  3. #4c4c67
  4. #3a3a4d
  5. #282834
  6. #18181d
  7. #000000 / #000

Paints

Exact Matching Paints

Similar Paints

  1. Pantone / PMS

    1. ★ 7668 CP
      #7274a1
      ΔE = 0.598 / LRV ≈ 18.6%
    2. 10240 C
      #6c6ea4
      ΔE = 3.275 / LRV ≈ 17.0%
  2. CIL

    1. ★ Evening Drama
      #6f73a1
      ΔE = 1.078 / LRV ≈ 18.2%
    2. Exotic Stone
      #737491
      ΔE = 4.118 / LRV ≈ 18.2%
  3. Natural Color System / NCS

    1. ★ S 3030-R70B
      #7375a4
      ΔE = 1.155 / LRV ≈ 19.0%
    2. S 3030-R80B
      #6378a2
      ΔE = 5.132 / LRV ≈ 18.7%
  4. Devoe Paint

    1. ★ Evening Drama / 90BB 19/267
      #71739b
      ΔE = 1.279 / LRV ≈ 18.1%
    2. Amethyst Showers / 08RB 19/308
      #79709f
      ΔE = 2.457 / LRV ≈ 18.2%
  5. Colortrend

    1. ★ 1249
      #7974a0
      ΔE = 1.477 / LRV ≈ 19.1%
    2. 1277
      #737bb2
      ΔE = 4.359 / LRV ≈ 21.0%
  6. Diamond Vogel

    1. ★ Purple Spire / 1249
      #7974a0
      ΔE = 1.477 / LRV ≈ 19.1%
    2. Plum Preserve / 1256
      #8276ac
      ΔE = 4.731 / LRV ≈ 20.7%
  7. Plascon

    1. ★ Greybeard B7-E2-1
      #7070a0
      ΔE = 1.528 / LRV ≈ 17.6%
    2. Love Triangle P2-E2-1
      #7c70a0
      ΔE = 3.223 / LRV ≈ 18.4%
  8. Scib Paints

    1. ★ Plum Berry / 7198
      #75709e
      ΔE = 1.577 / LRV ≈ 17.8%
    2. Premiere Purple / 7223
      #747c9f
      ΔE = 4.345 / LRV ≈ 20.6%
  9. Vista Paint

    1. ★ Plum Berry
      #75709e
      ΔE = 1.577 / LRV ≈ 17.8%
    2. Suzette
      #7c7791
      ΔE = 5.210 / LRV ≈ 19.5%
  10. Caparol

    1. ★ 60 5 280 / Lavendel 5
      #707098
      ΔE = 1.701 / LRV ≈ 17.3%
    2. 2353
      #646c98
      ΔE = 3.887 / LRV ≈ 15.7%
  11. Dutch Boy

    1. ★ Crocus Purple
      #6e73a5
      ΔE = 1.896 / LRV ≈ 18.3%
    2. Flirtacious Violet
      #7a7299
      ΔE = 2.411 / LRV ≈ 18.5%
  12. Behr

    1. ★ Kimono Violet M550-6
      #75769c
      ΔE = 1.919 / LRV ≈ 19.1%
    2. Purple Silhouette 650D-6
      #776c91
      ΔE = 3.999 / LRV ≈ 16.7%
  13. Tollens

    1. ★ T2095-2
      #726e9c
      ΔE = 1.994 / LRV ≈ 17.1%
  14. ICI Paints

    1. ★ 4271 Bloomsberry 10RB 22/242
      #7b749e
      ΔE = 2.029 / LRV ≈ 19.2%
    2. 4244 Evening Drama 90BB 19/267
      #646a98
      ΔE = 4.231 / LRV ≈ 15.3%
  15. Pratt & Lambert

    1. ★ Purple Mystery 29-11
      #7278a3
      ΔE = 2.145 / LRV ≈ 19.7%
    2. Exploring Purple 29-12
      #6a6da1
      ΔE = 3.240 / LRV ≈ 16.6%
  16. Sigma

    1. ★ Mistic Purple / S 4030-R60B
      #75779d
      ΔE = 2.161 / LRV ≈ 19.4%
    2. Mistic Purple / S 3040-R60B
      #827daf
      ΔE = 4.946 / LRV ≈ 22.5%
  17. Dulux

    1. ★ 08RB 19/308
      #7571a4
      ΔE = 2.225 / LRV ≈ 18.3%
    2. 30RB 19/261
      #81709a
      ΔE = 4.419 / LRV ≈ 18.6%
  18. Nippon Paint

    1. ★ Marimba Beat / NP PB 1450 D
      #7171a5
      ΔE = 2.245 / LRV ≈ 18.0%
    2. Purple Edge / NP PB 1492 D
      #6374a2
      ΔE = 3.978 / LRV ≈ 17.8%
  19. GM / General Motors

    1. Lavender Pearl
      #6e769e
      ΔE = 2.451 / LRV ≈ 18.7%
    2. Sage Blue
      #7c7596
      ΔE = 3.588 / LRV ≈ 19.2%
  20. Diamond Paint

    1. Blue Nova
      #6a75a3
      ΔE = 2.591 / LRV ≈ 18.4%
  21. Dupont

    1. CAS677
      #7a70a0
      ΔE = 2.774 / LRV ≈ 18.3%
  22. Earthpaint

    1. 2-39-5 Easter Bonnet
      #6a6ea1
      ΔE = 2.895 / LRV ≈ 16.8%
    2. 2-41-5 Violet Harmony
      #7f6f9f
      ΔE = 4.180 / LRV ≈ 18.4%
  23. Sto

    1. 34301
      #6b749a
      ΔE = 3.017 / LRV ≈ 17.9%
    2. 34201
      #746d8b
      ΔE = 4.743 / LRV ≈ 16.5%
  24. Brighto Paints

    1. 9501 Purple
      #7d71a0
      ΔE = 3.152 / LRV ≈ 18.7%
    2. 2-39-5 Easter Bonnet
      #7278b1
      ΔE = 4.077 / LRV ≈ 20.2%
  25. Resene

    1. Rhythm V60-034-285
      #787697
      ΔE = 3.155 / LRV ≈ 19.2%
    2. Deluge V62-049-292
      #8272a4
      ΔE = 4.461 / LRV ≈ 19.5%
  26. Taubmans

    1. Lavender Eyes / T58-7
      #707293
      ΔE = 3.220 / LRV ≈ 17.6%
    2. Wild Wisteria / T12 38.G9
      #696d8f
      ΔE = 4.266 / LRV ≈ 15.9%
  27. Olympic

    1. Purple Grapes B44-5
      #6e6c92
      ΔE = 3.264 / LRV ≈ 16.1%
    2. Midnight Purple A45-5
      #6878ab
      ΔE = 3.963 / LRV ≈ 19.3%
  28. Crown Diamond

    1. 7352-53 Bilberry Jelly
      #737ba5
      ΔE = 3.278 / LRV ≈ 20.5%
    2. 7349-63 Easter
      #7e7596
      ΔE = 3.948 / LRV ≈ 19.4%
  29. Asian Paints

    1. Fairy Blue / 9142
      #6976a0
      ΔE = 3.293 / LRV ≈ 18.5%
    2. Mountain Vale / 7222
      #6a7092
      ΔE = 3.848 / LRV ≈ 16.7%
  30. New Look

    1. Feeling Alive / F30-04
      #7c7ba3
      ΔE = 3.294 / LRV ≈ 21.1%
    2. Dang / G38-04
      #5e729c
      ΔE = 5.208 / LRV ≈ 16.8%
  31. Wattyl

    1. Butterfly Purple / D70W
      #7c7ba3
      ΔE = 3.294 / LRV ≈ 21.1%
    2. Azzaria / D69W
      #737dac
      ΔE = 4.073 / LRV ≈ 21.3%
  32. Kelly-Moore

    1. Sorcerer / KM956-D
      #72789b
      ΔE = 3.317 / LRV ≈ 19.4%
    2. Blooming Lilac / KM3039-3
      #7f73aa
      ΔE = 4.442 / LRV ≈ 19.7%
  33. Australian Standard AS2700

    1. P43 Wisteria
      #756d92
      ΔE = 3.373 / LRV ≈ 16.8%
  34. Beckers

    1. Horisont 788 / S 4123-B02G
      #7475ad
      ΔE = 3.403 / LRV ≈ 19.5%
  35. Sherwin-Williams

    1. Gentian - 6817
      #6572a5
      ΔE = 3.456 / LRV ≈ 17.5%
    2. Forget-Me-Not - 6824
      #716998
      ΔE = 3.929 / LRV ≈ 15.9%
  36. Toyo Ink

    1. CF10469
      #786d9f
      ΔE = 3.495 / LRV ≈ 17.4%
    2. CF10457
      #777bb6
      ΔE = 5.202 / LRV ≈ 21.5%
  37. Sikkens

    1. V0.25.45
      #6a78a9
      ΔE = 3.498 / LRV ≈ 19.4%
    2. U9.25.45
      #7380af
      ΔE = 5.237 / LRV ≈ 22.2%
  38. Glidden

    1. Purple Periwinkle
      #807aa5
      ΔE = 3.536 / LRV ≈ 21.2%
    2. Juicy Plum
      #737692
      ΔE = 4.546 / LRV ≈ 18.7%
  39. Opulence

    1. Sapphire
      #6977a1
      ΔE = 3.559 / LRV ≈ 18.8%
  40. Disney

    1. 3C-10-4 Hunny Pot Purple
      #6c78ad
      ΔE = 3.649 / LRV ≈ 19.6%
  41. California Paints

    1. DE 5949 - Grape Jam
      #7f779a
      ΔE = 3.706 / LRV ≈ 20.0%
    2. DE 5901 - Ocean Night
      #637195
      ΔE = 4.903 / LRV ≈ 16.6%
  42. Dunn-Edwards

    1. Grape Jam / 552
      #7f779a
      ΔE = 3.706 / LRV ≈ 20.0%
    2. Ocean Night / 318
      #637195
      ΔE = 4.903 / LRV ≈ 16.6%
  43. General Paint

    1. Byblos / CL 2416A
      #717493
      ΔE = 3.725 / LRV ≈ 18.1%
    2. Bite Me / CL 2446A
      #696690
      ΔE = 5.095 / LRV ≈ 14.5%
  44. TRUMATCH

    1. 37-c6
      #677399
      ΔE = 3.788 / LRV ≈ 17.4%
    2. 37-c5
      #6f7ba4
      ΔE = 3.862 / LRV ≈ 20.2%
  45. Porter Paints

    1. Wild Wisteria / 345-6
      #686b93
      ΔE = 3.798 / LRV ≈ 15.6%
    2. Purple Grapes / 344-6
      #736993
      ΔE = 4.140 / LRV ≈ 15.9%
  46. PPG Pittsburgh Paints

    1. Wild Wisteria / PPG1170-6
      #686b93
      ΔE = 3.798 / LRV ≈ 15.6%
    2. Purple Grapes / PPG1175-6
      #736993
      ΔE = 4.140 / LRV ≈ 15.9%
  47. Sico

    1. 6048-63 Easter
      #7e7596
      ΔE = 3.948 / LRV ≈ 19.4%
  48. Clark+Kensington

    1. Violet / 41C-6
      #827aa1
      ΔE = 4.040 / LRV ≈ 21.2%
    2. Purple Campanulas / 39C-6
      #6d7eaa
      ΔE = 5.109 / LRV ≈ 21.1%
  49. Cloverdale Paint

    1. Plum Berry / 7198
      #777da2
      ΔE = 4.182 / LRV ≈ 21.2%
    2. Exotic Beauty / 7206
      #6e7cb3
      ΔE = 4.904 / LRV ≈ 21.0%
  50. Opaltone / OMS

    1. 6365
      #717da9
      ΔE = 4.215 / LRV ≈ 21.0%
    2. 6412
      #657193
      ΔE = 4.863 / LRV ≈ 16.7%
  51. Bristol

    1. Wild Wisteria / P104-C6
      #696d8f
      ΔE = 4.266 / LRV ≈ 15.9%
    2. Purple Ribbon / P097-C6
      #857caa
      ΔE = 4.894 / LRV ≈ 22.3%
  52. Brillux

    1. 51.12.24
      #6a6990
      ΔE = 4.280 / LRV ≈ 15.2%
    2. 51.12.21
      #7f7d9f
      ΔE = 4.665 / LRV ≈ 21.7%
  53. ECOS Paints

    1. Regal Azure (1277)
      #737bb2
      ΔE = 4.359 / LRV ≈ 21.0%
    2. Plum Preserve (1256)
      #8276ac
      ΔE = 4.731 / LRV ≈ 20.7%
  54. Coronado Paint

    1. 7150 - Regal Jewel
      #84779e
      ΔE = 4.386 / LRV ≈ 20.6%
    2. 7206 - Exotic Beauty
      #6472ad
      ΔE = 4.791 / LRV ≈ 17.8%
  55. British Standard

    1. BS 4800 22 C 37 - Purple heather
      #7f7b9c
      ΔE = 4.407 / LRV ≈ 21.1%
  56. KILZ

    1. Blueberry Sauce / B721
      #646a94
      ΔE = 4.409 / LRV ≈ 15.2%
    2. Lavender Blossom / B752
      #7b7fb1
      ΔE = 4.911 / LRV ≈ 22.6%
  57. Alcro

    1. Anemon
      #6771ac
      ΔE = 4.479 / LRV ≈ 17.7%
  58. Focoltone

    1. 5015
      #82789a
      ΔE = 4.488 / LRV ≈ 20.5%
  59. Delta

    1. Lavender / 020470202W
      #827da9
      ΔE = 4.491 / LRV ≈ 22.3%
  60. Auro

    1. Anemone
      #6c7696
      ΔE = 4.502 / LRV ≈ 18.3%
  61. Matthews Paint

    1. Lily Morada / 25854
      #7e7694
      ΔE = 4.532 / LRV ≈ 19.5%
    2. Frescoe Sky / 7694
      #63749b
      ΔE = 4.702 / LRV ≈ 17.5%
  62. Evonik-Degussa

    1. 7193D Purple Empire
      #606fa5
      ΔE = 4.596 / LRV ≈ 16.6%
    2. 5193D Poet's Purple
      #627195
      ΔE = 5.131 / LRV ≈ 16.6%
  63. Duron

    1. Gentian
      #6f71ae
      ΔE = 4.607 / LRV ≈ 18.2%
  64. Valspar Paint

    1. Hyacinth
      #6f728e
      ΔE = 4.662 / LRV ≈ 17.4%
    2. Oatlands Velvet Night
      #807998
      ΔE = 4.670 / LRV ≈ 20.5%
  65. Nerolac

    1. Deep Shadows - 4231
      #666d8f
      ΔE = 4.744 / LRV ≈ 15.7%
    2. Commadore - 2356
      #677394
      ΔE = 4.821 / LRV ≈ 17.3%
  66. Ford

    1. Light Amethyst
      #5e709e
      ΔE = 4.753 / LRV ≈ 16.4%
  67. RAL

    1. RAL 280 50 20
      #687698
      ΔE = 4.867 / LRV ≈ 18.2%
    2. RAL 4005 / Blue Lilac
      #76689a
      ΔE = 4.949 / LRV ≈ 16.1%
  68. Berger

    1. Mountain Vale / 7222
      #646b8f
      ΔE = 4.971 / LRV ≈ 15.2%
    2. suzette / 7191
      #7c7791
      ΔE = 5.210 / LRV ≈ 19.5%
  69. Chrysler

    1. Lavender
      #6c718d
      ΔE = 5.022 / LRV ≈ 16.9%
  70. Little Greene

    1. Popper
      #877aa8
      ΔE = 5.089 / LRV ≈ 21.9%

#73739f HTML / CSS Code Examples

#73739f foreground

I found I could say things with color and shapes that I couldn't say any other way--things I had no words for.

Georgia O'Keeffe
<p style="color: #73739f">…</p>

#73739f background

A painting is never finished - it simply stops in interesting places.

Paul Gardner
<p style="background-color: #73739f">…</p>

#73739f shadow

It is not the language of painters but the language of nature which one should listen to, the feeling for the things themselves, for reality, is more important than the feeling for pictures.

Vincent Van Gogh
<p style="text-shadow: 0.1em 0.1em 0.15em #73739f">…</p>

Color Charts

Color Space Conversions

Decimal
7566239
Binary
01110011, 01110011, 10011111
Hexadecimal
#73739f
LRV
≈ 18.4%
Closest short hex
#77a ΔE = 2.506
RGB
rgb(115, 115, 159)
RGBA
rgba(115, 115, 159, 1.0)
rg chromaticity
r: 0.296, g: 0.296, b: 0.409
RYB
red: 45.098%, yellow: 45.098%, blue: 62.353%
Android / android.graphics.Color
-9210977 / 0xff73739f
HSL
hsl(240, 19%, 54%)
HSLA
hsla(240, 19%, 54%, 1.0)
HSV / HSB
hue: 240° (240.000), saturation: 28% (0.277), value: 62% (0.624)
HSP
hue: 240.000, saturation: 27.673%, perceived brightness: 47.383%
HSLuv (HUSL)
H: 265.873, S: 29.458, L: 49.989
Cubehelix
H: -123.058, S: 0.313, L: 0.470
TSL
T: -2.951, S: 0.072, L: 0.471
CMYK
cyan: 28% (0.277), magenta: 28% (0.277), yellow: 0% (0.000), key: 38% (0.376)
CMY
cyan: 55% (0.549), magenta: 55% (0.549), yellow: 38% (0.376)
XYZ
X: 19.457, Y: 18.409, Z: 35.322
xyY
x: 0.266, y: 0.252, Y: 18.409
CIELab
L: 49.989, a: 10.247, b: -23.650
CIELuv
L: 49.989, u: -2.614, v: -36.224
CIELCH / LCHab
L: 49.989, C: 25.774, H: 293.427
CIELUV / LCHuv
L: 49.989, C: 36.318, H: 265.873
Hunter-Lab
L: 42.906, a: 5.863, b: -18.777
CIECAM02
J: 39.521, C: 29.409, h: 276.259, Q: 123.857, M: 25.718, s: 45.568, H: 319.907
OSA-UCS
lightness: -10.241, jaune: -4.212, green: -0.412
LMS
L: 16.431, M: 17.775, S: 35.045
YCbCr
Y: 119.097, Cb: 147.316, Cr: 124.876
YCoCg
Y: 126.000, Cg: -11.000, Co: 17.750
YDbDr
Y: 120.016, Db: 58.652, Dr: 9.548
YPbPr
Y: 118.168, Pb: 22.000, Pr: -2.024
xvYCC
Y: 117.485, Cb: 147.325, Cr: 126.222
YIQ
Y: 120.016, I: -14.136, Q: 13.690
YUV
Y: 120.016, U: 19.185, V: -4.400
Munsell Color System
10PB 5/6 ΔE = 3.769
Brand Color
Heroku (dark) ΔE = 5.851

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